Cerrajero Metro Puerto Rico SEO Case Study
Business
Cerrajero Metro Puerto Rico is a locksmith service provider in San Juan that provides lock services such as lockout services, installation and replacement of locks, duplication of keys and security enhancement all over Puerto Rico. Their services include emergency lock services, residential, automotive and commercial lock services. Before partnering with SEO Guru NYC, this company did not have a website or any online presence; therefore, people could not easily find their services online. The main aim of establishing an online presence for this company was to establish an online base of potential customers.
Project’s information
Cerrajero Metro Puerto Rico
https://www.cerrajerometropr.com/
274 Cll Betances, San Juan, 00914, Puerto Rico
Challenge
Not having a website initially put Cerrajero Metro Puerto Rico at a disadvantage since they lacked visibility when searching online for locksmith services. What the company required was a website that was professional, mobile-friendly, fast, and easy to get in touch with. Simultaneously, the marketing strategy had to increase their visibility in targeted local search terms such as “Locksmith San Juan” and “Locksmith Puerto Rico.” The biggest SEO challenge was gaining authority in a competitive local market and getting organic traffic from scratch.
Solution
The SEO guru NYC created a website that is modern and mobile responsive and has a user experience focus. Due to the fact that locksmith clients often require urgent assistance, the website was developed to be loading fast and achieved a 95/100 score for page speed both on desktop and mobile devices. Upon launch of the website, the SEO strategy included the usage of keywords such as “Locksmith San Juan,” “Locksmith Puerto Rico,” and clear titles, descriptions, and services pages. Local citation and quality backlinks were used to increase the website’s authority.
Results
In less than four months, the website of Cerrajero Metro Puerto Rico grew from having no website traffic to around 200 to 250 visitors per day from organic searches. It even managed to have its page rank among the first pages of Google search results for 45 out of 50 targeted keywords such as “Locksmith San Juan” and “Locksmith Puerto Rico.” Around 90 percent of the website traffic is from Google searches, and their number just kept growing each month.
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SEO GURU NYC delivered excellent results for our clinic. Within six months, we saw a 65% increase in organic traffic and a 50% rise in patient inquiries and bookings. Our rankings improved for key keywords, helping us attract more local clients and strengthen our online presence. Highly recommended!